Dates: April 17 & 18, 2018
Time: 9:30 – 17:30
Location: Beurs van Berlage,
Amsterdam, the Netherlands
Language: International English
Fee: €1,100 (excl. VAT) for 2 full days
Brand Journalism March 14 & 15, 2018
Writing that Sells May 16 & 17, 2018
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Speeches & Presentations
The right messages for the right audiences
Great speeches help companies win clients and customers. Learn speechwriting that can catalyze your organization’s audiences.
Who Attends “Speeches & Presentations”?
Communications managers and directors. PR associates and copywriters. Advertising creatives, translators, editors—these are some of the people who benefit from this professional training.
What you will learn:
> to captivate audiences with authentic, vital key messaging
> to analyze the business context in which the speech will be made
> how to find topics that intrigue and sway audiences
> to create scripts that are convincing when spoken
> to reproduce each speaker’s signature style
> fast, professional speech editing
What to Expect
You’ll start with the theory of brilliant speechwriting and move swiftly to practice. All participants will write during the class—and receive expert, live feedback.
The workshop is in English and is taught by a professional with more than twenty years of experience. The training is two full days. You will leave with a list of your strengths as a writer; one complete piece of writing; and a training certificate.